What to Choose: Foundation, BB, or CC Creams?

Find The Right Makeup For You

Giorgio Armani Beauty

Trying to pick the right foundation formula can be daunting at times, as there is too many choices and varying shades. With so many different formulas on the market when it comes to foundations, bb creams, and cc creams, options can start to become overwhelming. Whether you need full coverage, minimal coverage, or just want something to wear from time to time, knowing what kind of finish you like is key, but understanding the level of benefit each product gives is essential.

Here are the ABC's of breaking down the difference between foundation, BB, and CC creams:


A great tool to help even out skin tone, foundation has been perfecting skin for centuries, and makeup companies have come a long way in perfecting this product to make it easy to use. Foundation is thicker in consistency, comes in several shades for all different skin tones, and can be used for everyday wear or professionally by performers and actors alike. With so many different levels of coverage, you can opt for more sheer formulas or extreme levels of coverage. If you have dry skin there are moisturizing formulas, if you have mature skin there are anti-aging formulas and so forth. While most women opt for sponges or their fingers, the best way to apply foundation is with a brush, as this will blend the makeup the best and give you an even amount of coverage all over the face. One of the best formulas to work with as a makeup artist is Giorgio Armani's luminous silk foundation, it is perfection!

Makeup Artist Tip: Start applying foundation in more problem areas such as around the nose first where it can tend to get red, and then blend out in all other areas of the face to ensure everything gets covered. Starting in the center of your face is a great way to cover problem areas first before everything else. 

BB Creams

Originating in Asia, this product stands for "beauty balm" or "blemish balm", utilized to even out skin tone and correct blemishes. After the launch of this particular product, most companies started phasing out tinted moisturizers, due to the fact BB cream contained so many more benefits. BB cream is lighter than standard foundation coverage but thicker than a tinted moisturizer. BB creams can sometimes contain SPF, but their key ingredients are antioxidants to help protect skin against free radicals and damage from pollution. You will also find with BB creams, the shades are limited to a few categories. A company will offer you 2-4 shades of BB cream, whereas foundation shades can have anywhere from 6-40 shades in their range. 

Top Product Pick

Garnier BB Cream Skin Renew

Review of Garnier Skin Renew BB Cream One of the latest products in this category to launch, CC creams, also known as "color correcting" or "complexion corrector" are the lightest in formula of all three. Most CC creams have a soft whipped texture that is very light and airy. The concept behind a good CC cream is to even out blotchiness, redness (rosacea) or hyper-pigmentation in the skin, while adding ingredients like lycopene (calms redness) and vitamin C (promotes radiance), with CC creams you find you are getting more of a treatment oriented makeup than anything else.

A great way to utilize CC cream is to apply it as a primer underneath foundation. By doing this, you completely even out the skin tone while adding some great anti-aging and hydrating benefits. Just a small amount of foundation blended on top will give you a flawless airbrushed finish that will last longer throughout the day. 

Top Product Pick

iT Cosmetics Your Skin But Better CC Cream 

Now that you have all the tools to understand what makes each formula different, shopping for foundation, BB, or CC creams should be easy and fun. Knowing specifically what you want to change with your skin, whether its tone, texture, or hydration, will help guide you into choosing the right formula and level of coverage. Test out different products on your skin to see which you like best, play with texture, and read the ingredients!