CHI Enviro American Smoothing Treatment Review

Chi Environ American Smoothing Treatment

When I heard about Farouk's CHI Enviro American Smoothing Treatment, I really didn't pay a lot of attention to it. I've heard of "these kinds of treatments" before, and they always end up to good to be true. Is there really a safe, non-damaging product that makes hair less frizzy, curl more manageable, and flat ironing safer and easier? Many people even claimed their hair to be healthier after the treatment.

My reaction: yeah, right. This is the kind of thing clients ask me for all the time. Sure many products out there make promises like this, but I've never really found anything that truly delivers.

But, being the curious and investigative type, I started with some basic online research, made a few phone calls to people that have performed the service, and talked with a few ladies that had the treatment done to their hair. Try as I may, I couldn't find a single negative comment. Not one.

After a local sales rep enticed me with an introductory package that I just couldn't say no to, I gave the American Smoothing Treatment a try. The results have been nothing shy of amazing.

How It's Done

Getting the CHI American Smoothing Treatment is fairly simple. The product infuses amino acids, proteins, silk, and pearl into your hair resulting in healthier, stronger, smoother, shinier hair. Your professional stylist will first perform a consultation on your hair and determine which smoothing formula (or a combination thereof) is best suited for your hair type.

After a thorough cleanse with CHI's specially formulated Purity Shampoo, the smoothing product will be applied to your damp hair and allowed to process for 10 to 20 minutes (depending on your formulation).

Next, without rinsing the product, your stylist will blow your hair out using a CHI hair dryer and CHI ceramic round brush or a paddle brush.

These specific tools are important for setting the smoothing product into your hair.

Next, your hair will be flat ironed, at 410 degrees to cure the product into your hair, with a CHI 4-button flat iron. Each 1/8" section of hair should be flat ironed five times. Your stylist may use a few drops of the CHI Enviro Smoothing Serum after flat ironing to add shine and manageability.

Now you'll be free to go home until the next step. It is recommended that you leave your hair down for the next 24 hours, without headbands, hair ties, or even sunglasses to hold your hair back off your head. Your hair may feel a little weird, kind of like forgot to rinse the conditioner out of your hair. This feeling is perfectly normal and may vary based on your hair and your stylist's skill level at applying the product.

Post-Service Blowout

If you're comfortable flat ironing your hair thoroughly and own a CHI flat iron, you can do this step at home. If you're less than handy with your blow dryer and flat iron, have very thick or coarse hair, or do not own a CHI flat iron I'd recommend returning to your stylist for this second step.

Twenty-four to 48 hours post service you (or your stylist) will shampoo and condition your hair with the CHI Enviro Smoothing Shampoo and Conditioner.

Next, it's important to blow-dry and flat iron your hair with a CHI flat iron.

The Results

After this blowout has been performed, be prepared to be blown completely away. Every single one of the clients I've performed the treatment on have had significantly softer and shinier hair that blows dries quicker, with noticeably less frizz (if any at all), and flat irons faster with fewer passes. Less drying time and fewer passes with the flat iron results in huge gains in hair health and less damage for your hair over time.

Most of my clients that previously had curly, frizzy hair report that their hair air dries beautifully and their curls look and feels amazing, styles easily with less (and sometimes no) product, and has improved manageability.

Maintenance Products and Tips

Maintaining the American Smoothing Treatment is as simple and if you follow these recommendations.

It is recommended that the CHI Enviro Smoothing Shampoo, Conditioner, and Smoothing Serum be used on a regular basis post-treatment. Hair should be washed every-other-day (at most) to extend the results. I've been using these products with great success and absolutely love the smoothing serum. It's like a drink of heaven for your hair (and it smells amazing, too). The CHI Enviro line also includes a wonderful deep conditioning masque and to-die-for shine spray. Both help bring out the softness and shine in your new hair beautifully. The entire line of products are reasonably priced and will help extend the life of your treatment for up to four months.

After your hair has been treated with the CHI Enviro American Smoothing Treatment you can color, highlight, and style your hair normally. I have colored clients hair with CHI Permanent Shine Color immediately before and after the treatment with no issues, color loss, or hair damage.

It is recommended that ponytails, tight hair ties, clips, and pins be avoided for the first week post-treatment to avoid denting your hair. Loosely pulling your hair back out of your face for short tasks is okay, but should be used minimally. If a hair clip or tie does leave an unintentional dent in your hair, it is typically easily repaired with a flat iron.

You can expose your hair to chlorine after treatment, however, repeated and regular exposure may result in the treatment not lasting as long, as chlorine can be quite damaging to your hair (whether you've used this smoothing treatment or not). It's important to care for your hair properly with any chlorine exposure.

Negative Reviews

After I originally reported on the CHI Enviro American Smoothing Treatment, I was excited to hear from my readers about their experiences. I literally performed dozens in my salon with great success. The reviews started to come in, mostly good, but a few not so good and some rather negative. People were reporting that the treatment didn't work, or their hair felt gummy, greasy, and disgusting.

I was honestly dumbfounded, not to mention sad for all these people that had the treatment done and hated it. How could they hate it? My clients were in love. A recent class with CHI educator, Alissa Crespo gave me the answers.

The process of applying the CHI Enviro American Smoothing treatment isn't rocket science. It's pretty basic and straightforward, honestly, but sometimes the simplest set of directions can be deceiving. While simple, the application process is very specific and failing to understand how to apply the product, cure and process the hair could lead to negative results. In order to make sure that you love your American Smoothing Treatment, it's important to choose a stylist that knows how to apply the product properly.

How to Choose the Right Stylist for Your Smoothing Treatment

  • Ask your stylist if she's attended a class on the treatment process. If she hasn't, you may want to consider another stylist. Classes are available, but not required to use the system. If your stylist is "winging it", your hair may pay the price.
  • Your stylist should ask you a series of questions about your hair before performing the treatment. She should know your chemical service history and you should be very honest about any previous services that have been done on your hair. Previous treatments or chemical services will not likely result in not getting the smoothing treatment done, but could alter the product formulation chosen for your hair.
  • Your stylist will cure the product into your hair with a CHI Made in America 4-Button flat iron. This is very specific and important that she uses the proper flat iron. An original CHI flat iron will not work properly, nor will a flat iron made by another company. This specific flat iron and the ceramic plates it's made with are the only flat iron approved for use with the smoothing system.
  • Ask for referrals. If your stylist is confident about using the system, she should be able to provide referrals or pictures of previous results.

What to Do If You Hate the Results

If you do end up in a pickle and for any reason hate the results of the CHI Enviro American Smoothing Treatment, don't panic. Luckily the results are temporary and, with repeated washing, it will eventually go away. I would highly recommend visiting your stylist if you experience negative results to ask her advice and discover what went wrong.

Some people complained about the smell of the product and the shampoo. Like any fragrance, some people will like it and some will hate it. I had one client that wasn't fond of the smell, and a few emails from people that complained about the smell. You shouldn't experience a strong smell after shampooing the product 24 hours after application of the treatment. If you do, it is my educated guess that the curing may not have been performed properly.